Category: Blog

The rise of live selling on platforms like Poshmark, Whatnot, and Jamble has opened up exciting new avenues for sellers. It’s interactive, engaging, and can lead to quick sales. However, a common question for aspiring and current live sellers is: “How many live auctions or shopping shows should I do a week?”

The simple answer is: There’s no magic number. The optimal frequency depends on a dynamic interplay of your personal capacity, inventory, goals, and the specific platform you’re using.

Let’s break down the key factors to consider:

1. Your Goals as a Seller

• Clearing Inventory vs. Building a Brand: If your primary goal is to quickly offload inventory, you might aim for more frequent shows, perhaps shorter ones. If you’re looking to build a loyal customer base and a strong brand presence, consistency and quality might outweigh sheer quantity.
• Income Target: Do you need to hit a certain sales volume? More shows could lead to more sales, but only if they’re well-attended and convert.
• Discovery vs. Repeat Buyers: Some platforms reward consistency for discovery, while repeat buyers might show up regardless of frequency if they love your content.

2. Your Inventory Management

• Quantity & Quality: Do you have enough high-quality, desirable items to fill multiple shows a week? Running out of fresh inventory will quickly lead to audience fatigue.
• Variety: Can you offer a diverse range of items or specific niches to keep your audience interested show after show?
• Sourcing Speed: How quickly can you source and process new inventory to replenish your stock? If sourcing is slow, fewer, larger shows might be more sustainable.

3. Your Time and Resources

• Preparation: Live shows require significant prep: cleaning, measuring, photographing (for listings), pricing, creating show graphics, and setting up your space. Don’t underestimate this time.
• Show Time: Factor in the actual broadcast time, plus buffer for pre-show setup and post-show wrap-up.
• Shipping & Fulfillment: After the show, you need to package and ship all those sales. More shows mean more shipping.
• Marketing & Promotion: Each show needs promotion to attract viewers. This includes social media posts, platform announcements, and reminders.
• Energy Levels: Live selling is demanding! Maintain your enthusiasm and energy across multiple shows is crucial for engaging your audience. Burnout is real.

4. Your Audience and Platform Nuances

• Audience Size & Engagement: A smaller, highly engaged audience might support fewer, more intimate shows. A larger audience might be able to sustain more frequent broadcasts.
• Platform Expectations:
  • Whatnot: This platform thrives on frequent, high-energy shows. Many sellers do multiple shows a week, some even daily. The audience often expects fast-paced bidding and giveaways.
  • Poshmark Live: Still evolving, Poshmark Live shows can range from quick “closet clear-outs” to themed events. The audience may be more accustomed to traditional Poshmark listings, so clear communication about your show’s format is key. It might support a slightly lower frequency than Whatnot for consistent engagement.
  • Jamble: Similar to Whatnot in its live-selling focus, Jamble is growing and might offer more space for newer sellers to establish a rhythm. Frequency might be similar to Whatnot, but with potentially less immediate competition.
  • eBay Live (Less Emphasis): While eBay has explored live shopping features, its primary strength remains traditional listings and auctions. Most sellers on eBay focus on static listings for wide reach rather than frequent interactive live shows. If you’re considering eBay, focus on maximizing your traditional listings and using live features if/when they become more prominent and impactful for your niche. For the purpose of interactive live show frequency, focus on the other three platforms.

5. Your Experience Level

• New Sellers: Start small. One well-prepared, high-quality show a week (or even every other week) is far better than three chaotic, unorganized ones. Learn the ropes, optimize your process, and then scale up.
• Experienced Sellers: You know your rhythm, your audience, and your inventory. You might be able to handle more frequent shows because your processes are streamlined.

Recommendations for Finding Your Sweet Spot:

1. Start Small, Scale Up: Begin with 1-2 solid shows per week.This allows you to:
   • Master your prep and shipping process.
   • Analyze what items perform best.
   • Understand your audience’s availability.
   • Prevent burnout.
2. Analyze Your Data: After each show, review:
   • How many viewers did you have?
   • What was your sell-through rate?
   • Which items sold well?
   • How much time did it take from start to finish (prep to ship)?
   • What feedback did you receive?
3. Listen to Your Audience: Ask your viewers what they’d like to see, and how often. Use polls or Q&A sessions.
4. Prioritize Quality Over Quantity: A consistent, engaging, and well-organized show – even if less frequent – will build a more loyal following than daily, chaotic broadcasts.
5. Promote Strategically: Announce your shows well in advance across all your social media channels and within the platform itself. Build anticipation!
6. Consider Themed Shows: Instead of just “another show,” try themed events (e.g., “90s Nostalgia Night,” “Designer Denim Drop,” “Summer Dress Flash Sale”). This can create excitement and make less frequent shows feel more special.
7. Don’t Be Afraid to Adjust: Your optimal frequency might change over time as your inventory, goals, and experience evolve. Be flexible!

Ultimately, the best number of live auctions or shows for you is the one that allows you to consistently deliver a high-quality experience to your buyers, sustain your inventory, and achieve your selling goals without leading to burnout. Experiment, analyze, and adapt.

#Roxiesresale #sellerstips #resellingcommity

Mastering the Art of Live Selling on Facebook

In an increasingly digitized world, the ancient art of the marketplace has found a vibrant new home: the live stream. And nowhere is this more evident than on Facebook, where “live selling” has transformed from a niche trend into a powerful e-commerce strategy for businesses of all sizes.

Gone are the days of static product photos and endless scrolling. Today, entrepreneurs, artisans, and small business owners are going live on Facebook, showcasing their wares in real-time, interacting directly with customers, and making sales on the spot. It’s a dynamic blend of reality TV, infomercial, and personalized shopping spree, all wrapped up in a familiar social media package.

Why Go Live to Sell? The Unbeatable Advantages

Live selling on Facebook offers a unique set of benefits that traditional online retail often misses:

What Sells Well on Facebook Live?

While almost anything can be sold live, some categories particularly thrive:

Mastering the Live Sale: Tips for Success

Ready to turn your screen into a storefront? Here’s how to make your Facebook Live sales a hit:

Challenges to Consider

While live selling is powerful, it’s not without its hurdles:

The Future of Retail is Live

Live selling on Facebook is more than just a passing fad; it’s a fundamental shift in how consumers discover and purchase products online. By combining the immediacy of television with the interactivity of social media and the intimacy of a local shop, it creates an unparalleled shopping experience.

For entrepreneurs willing to embrace the camera and connect directly with their audience, Facebook Live selling offers an exciting, accessible, and highly effective pathway to turn viewers into loyal customers and passion into profit. So, set up your stage, press “Go Live,” and watch your sales come to life. Poshmark, Whatnot, Jamble and eBay offer live selling built into their platforms too!

#roxiesresale #sellerstips #resellingcommunity

Riding Out the Summer Slowdown: Tips for Resellers During the Off-Season

Summer Slowdown? Time to Reset, Refocus & Resell Smarter!

If you’re a reseller, you’ve likely felt the shift — slower sales, fewer offers, and longer times between cha-chings. Welcome to the summer slowdown. While it might feel like your business is stalling, this seasonal slump is totally normal and happens to even the most seasoned sellers.

But instead of stressing over slow sales, savvy resellers know this is the perfect time to refocus, refresh, and prepare for a strong comeback in Q4.

Here’s what to know — and do — during the summer slowdown:

☀️ Why Summer Sales Slow Down

• Vacations & travel – Buyers are on the move and spending more on experiences than stuff.
• Back-to-school hasn’t hit yet – The big shopping waves often begin mid-to-late August.
• It’s hot – No, seriously. People are outside, enjoying the weather, and not shopping online as much.

🧠 Use This Time Strategically

1. Audit Your Inventory
   • Pull down stale listings.
   • Rephotograph items with better lighting or updated styling.
   • Recheck descriptions, keywords, and pricing.
2. Organize Your Space
   • Declutter your workspace.
   • Invest in new storage bins, labels, or shipping supplies.
   • Prep your shipping station to handle Q4 volume.
3. Source Smarter
   • Thrift stores and garage sales are goldmines during the summer.
   • Look for fall/winter inventory while competition is low.
   • Watch for seasonal clearance deals in stores you can flip come fall.
4. Crosspost & Diversify
   • If you’re only on one platform (Poshmark, eBay, Mercari, etc.), now’s the time to branch out.
   • List across platforms using our Sidekick’s Crosslisting tools.
   • Explore new categories — try back-to-school supplies, outdoor gear, or baby items. Don’t be afraid to list new stuff!
5. Engage Your Audience
   • Post sneak peeks or behind-the-scenes on your social media.
   • Offer bundle deals or flash sales to your followers.
   • Use this slower pace to build your brand and community.

💡 Extra Tip: Prep for Q4 Now

August–October is go-time for holiday prep. Use the summer to:

• Research what sells well during the holidays.
• Create a Q4 sourcing plan.
  • If you have a death pile – don’t source more until it’s tackled!
• Build up your shipping supply stash early (so you’re not scrambling come November!).

💬 Final Thoughts

Summer slowdown is real — but it doesn’t have to slow you down. Shift your mindset: this is the time to build a stronger, more efficient business so you’re ready to thrive when sales pick up again.

Ride the wave. Rest, reset, and resell smarter. 💪

Have you noticed a summer slowdown this year? What do you do to stay productive during the off-season? Drop your thoughts in the comments or share this with a fellow reseller who might need the reminder!

Riding Out the Summer Slowdown: Tips for Resellers During the Off-Season

Summer Slowdown? Time to Reset, Refocus & Resell Smarter!

If you’re a reseller, you’ve likely felt the shift — slower sales, fewer offers, and longer times between cha-chings. Welcome to the summer slowdown. While it might feel like your business is stalling, this seasonal slump is totally normal and happens to even the most seasoned sellers.

But instead of stressing over slow sales, savvy resellers know this is the perfect time to refocus, refresh, and prepare for a strong comeback in Q4.

Here’s what to know — and do — during the summer slowdown:

☀️ Why Summer Sales Slow Down

• Vacations & travel – Buyers are on the move and spending more on experiences than stuff.
• Back-to-school hasn’t hit yet – The big shopping waves often begin mid-to-late August.
• It’s hot – No, seriously. People are outside, enjoying the weather, and not shopping online as much.

🧠 Use This Time Strategically

1. Audit Your Inventory
   • Pull down stale listings.
   • Rephotograph items with better lighting or updated styling.
   • Recheck descriptions, keywords, and pricing.
2. Organize Your Space
   • Declutter your workspace.
   • Invest in new storage bins, labels, or shipping supplies.
   • Prep your shipping station to handle Q4 volume.
3. Source Smarter
   • Thrift stores and garage sales are goldmines during the summer.
   • Look for fall/winter inventory while competition is low.
   • Watch for seasonal clearance deals in stores you can flip come fall.
4. Crosspost & Diversify
   • If you’re only on one platform (Poshmark, eBay, Mercari, etc.), now’s the time to branch out.
   • List across platforms using our Sidekick’s Crosslisting tools.
   • Explore new categories — try back-to-school supplies, outdoor gear, or baby items. Don’t be afraid to list new stuff!
5. Engage Your Audience
   • Post sneak peeks or behind-the-scenes on your social media.
   • Offer bundle deals or flash sales to your followers.
   • Use this slower pace to build your brand and community.

💡 Extra Tip: Prep for Q4 Now

August–October is go-time for holiday prep. Use the summer to:

• Research what sells well during the holidays.
• Create a Q4 sourcing plan.
  • If you have a death pile – don’t source more until it’s tackled!
• Build up your shipping supply stash early (so you’re not scrambling come November!).

💬 Final Thoughts

Summer slowdown is real — but it doesn’t have to slow you down. Shift your mindset: this is the time to build a stronger, more efficient business so you’re ready to thrive when sales pick up again.

Ride the wave. Rest, reset, and resell smarter. 💪

Have you noticed a summer slowdown this year? What do you do to stay productive during the off-season? Drop your thoughts in the comments or share this with a fellow reseller who might need the reminder!

The fashion landscape is undergoing a seismic shift, and at the epicenter is the rise of resale. No longer relegated to thrift stores and dusty attics, pre-loved fashion is shedding its stigma and emerging as a vibrant, stylish, and increasingly mainstream choice for consumers around the globe. Driven by a confluence of factors – environmental concerns, economic pragmatism, and a growing desire for unique style – the resale market is booming, and it’s poised to reshape how we shop for clothes.

Beyond the Bargain Bin: A New Era of Fashion Consumption

Gone are the days when buying used clothes was solely about saving money. While affordability remains a key driver, the motivations behind the resale trend are now far more complex.

• Sustainability at its Core: The fashion industry is notorious for its environmental impact. From water consumption and chemical pollution to textile waste, fast fashion’s footprint is undeniable. Reselling offers a powerful antidote, extending the lifespan of garments and diverting them from landfills. Conscious consumers are increasingly embracing resale as a way to reduce their environmental impact and support a more circular economy.
• Economic Empowerment:The rising cost of living has made consumers more budget-conscious. Resale platforms offer access to high-quality, designer pieces at a fraction of their original price. This democratizes fashion, making coveted brands and styles accessible to a wider audience.
• Unlocking Unique Style: Forget cookie-cutter trends. The resale market is a treasure trove of vintage finds, one-of-a-kind pieces, and items that are no longer available in stores. It’s a haven for those seeking to express their individuality and curate a wardrobe that reflects their personal style, rather than conforming to fleeting trends.
• The Tech-Enabled Resale Boom: The proliferation of online platforms like ThredUp, Poshmark, The RealReal, and Depop has revolutionized the resale experience. These platforms offer a seamless and user-friendly way to buy and sell pre-loved clothing, making the process more accessible and convenient than ever before. Features like authentication services, detailed product descriptions, and seller reviews further enhance buyer confidence.

The Impact on the Fashion Industry

The rise of resale is forcing traditional fashion brands to take notice. Some are actively participating in the resale market, offering their own branded resale programs or partnering with existing platforms. This strategic move allows them to capitalize on the growing demand for pre-loved items, engage with environmentally conscious consumers, and potentially extend the lifespan of their products.

Furthermore, the resale market is influencing design trends. The focus is shifting away from disposable, trend-driven clothing towards pieces that are durable, timeless, and designed to last. This shift encourages brands to create higher-quality garments that can withstand wear and tear, ultimately increasing their value in the resale market.

The Future of Fashion is Circular

The resale revolution is more than just a trend; it’s a fundamental shift in how we perceive and consume fashion. As awareness of the environmental and economic benefits of resale continues to grow, its popularity is likely to soar even further.

The future of fashion is increasingly circular, with resale playing a crucial role in extending the lifecycle of clothing and reducing waste. By embracing pre-loved fashion, we can create a more sustainable, equitable, and stylish future for the industry and the planet. So, before you reach for that brand-new item, consider exploring the vibrant world of resale – you might be surprised at the treasures you find.

#roxoesresale #sellerstios #reselling

Let’s face it—if you’re a reseller, especially one who thrives on thrifting, garage sales, or clearance finds, it’s way too easy for the inventory to pile up. That “just one more” mindset can quietly turn a side hustle into a clutter crisis. Before you know it, your living room looks like a thrift store exploded.

So how do you keep the thrill of the flip without becoming the next episode of Hoarders? Here’s how to stay organized, efficient, and in control of your space and your sanity.

1. Create Inventory Limits—and Stick to Them

Set a clear cap on how many items you can keep in your “to-list” pile. This might be based on physical space (e.g., no more than what fits in one shelving unit) or a time rule (e.g., don’t shop for more until at least 80% of current inventory is listed).

Pro tip: If you’re struggling to resist buying more, add a rule: “No sourcing until I list 10 new items or sell 5.”

2. Have a Dedicated Storage Space

Separate your reseller inventory from your personal living areas. This could be:

• A spare room

• A closet with labeled bins

• A garage corner with shelving

• A rented storage unit if you scale up

Not only does this keep your space livable, but it helps you mentally separate “work” from “home.”

3. Invest in Smart Storage Solutions

Efficiency is everything when it comes to managing inventory. Here are a few storage ideas and Amazon ideas (hopefully some still on sale) that keep things tidy and accessible:

• Clear plastic bins: Stackable and see-through. Label them by category, size, or season. https://amzn.to/3YF5zbv

• Clothing racks: Ideal for listed clothes that you don’t want wrinkled. Use garment bags for protection. https://amzn.to/4545W32

• File cabinet drawers or craft drawers: Great for small accessories, jewelry, or cosmetics. https://amzn.to/43ftRKA

• Numbered bin system: Assign a number to each item’s storage location (Bin A1, Bin A2, etc.), and log it in your inventory spreadsheet so you always know where it is. https://amzn.to/43bP7Rl

• Under-bed storage bins: Utilize overlooked space for seasonal items or overflow. https://amzn.to/4jQpVXy

4. List Fast, List Often

Unlisted items are the real clutter culprits. Get in the habit of listing items within a few days of bringing them home. Make it a challenge or turn on a podcast while you do it—it’s way more satisfying than watching piles grow.

5. Do Regular Inventory Audits

Every 1–2 months, go through your bins and assess what’s been sitting too long. Lower prices, run sales, bundle, or donate items that have lingered. This keeps inventory fresh and frees up space.

6. Stop “Saving” Things You’ll Never Sell

If you’re holding onto something because you might fix it, clean it, or take photos of it someday… stop. Give yourself a 30-day rule. If it’s still sitting untouched, it’s got to go.

7. Digital Tracking is Your Best Friend

Use a simple Google Sheet or inventory management tool like Sidekick to track what you own, where it is, and whether it’s listed (use the Primary Details/Notes section). This reduces duplicate purchases and prevents items from going MIA.

Final Thoughts

Being a reseller doesn’t have to mean living in a sea of boxes and bags. With a few boundaries and smart systems, you can turn your side hustle into a streamlined operation, without sacrificing your home or your peace of mind.

Remember: you’re running a business, not curating a museum. Keep what serves you, move what doesn’t, and keep your space as intentional as your flips.