Reseller Success: Tips and Strategies for Thriving in the Resale Market
Reselling is an excellent way to make extra income, declutter your home, or even build a full-time business. Whether you’re flipping thrift store finds, selling new or pre-owned clothing, or curating a unique inventory, here are some essential tips to help you succeed or get started.
1. Source Smart
- Visit thrift stores, garage sales, estate sales, and clearance racks for hidden gems.
- Look for high-demand brands, vintage pieces, and trending styles.
- Use apps like eBay, Poshmark, and Mercari to research what’s selling before you buy.
2. Know Your Market
- Stay updated on fashion trends and what’s currently in demand.
- Follow popular resellers and influencers to gain insight into top-selling brands.
- Check sold listings on platforms like Poshmark and eBay (Terapeak) to determine pricing.
3. Take High-Quality Photos
- Use natural lighting and a clean background to showcase your items.
- Capture multiple angles, including close-ups of fabric details, tags, and any flaws.
- Style the item on a mannequin or flat-lay for an attractive presentation.
4. Write Compelling Listings
- Use clear and detailed descriptions, including brand, size, fabric, and condition.
- Include measurements to reduce return requests.
- Use relevant keywords and hashtags to improve search visibility.
5. Price Competitively
- Research similar listings to find a competitive yet profitable price point.
- Offer occasional discounts, bundle deals, and limited-time promotions. If you have an eBay store take advantage of this!
- Consider running sales or sending private offers to potential buyers.
6. Be Responsive and Professional
- Respond to buyer inquiries quickly and courteously. Avoid holding items for too long—you’re running a sale, not a storage service!
- Provide excellent customer service to encourage repeat buyers and positive reviews.
- Ship items quickly and package them securely for a professional touch.
7. Cross-List for Maximum Exposure
- List your items on multiple platforms like Poshmark, eBay, Mercari, and Depop – Utilize Sidekick’s Crosslisting feature, and if you are a Sidekick subscriber you get 25 free listings a month. Message me or support for more information!
- Use cross-listing tools to streamline the process and increase sales opportunities.
8. Stay Organized
- Keep inventory neatly stored and categorized to avoid mix-ups. This is key to not losing items and having to cancel sales!
- Track expenses, sales, and profit margins to ensure a sustainable business.
- Keeping an Excel or Google Sheets spreadsheet is the way to go unless you use a Reseller paid program.
- Schedule regular listing updates to keep your shop fresh and active.
9. Engage with Your Community
- Share your listings on social media to reach a broader audience.
- Join reseller groups and forums to learn from experienced sellers.
- Build relationships with repeat buyers through excellent service and communication.
10. Keep Learning and Adapting
- The resale market is always evolving—stay informed about platform updates, trends, and new opportunities.
- Experiment with different sourcing strategies and selling techniques to refine your business.
- Don’t be afraid to pivot or try new niches if certain items aren’t selling well.
By implementing these tips and staying consistent, you can turn reselling into a profitable and enjoyable venture. Happy selling!
Get involved!
Comments